Why did you choose a career path within sports?
I found great success as an athlete in youth sports, which led to my curiosity and ultimate love for the industry of Sport.
Favorite event, project or client you’ve worked on in your career?
Because I can’t get into the details of any, I’ll list a few of my favorites: Golden State Warriors – Playoff Push campaign, NASCAR – Talladega Superspeedway Creator Campaign, LIV Golf – Brand Development, and Washington Commanders (Formerly Football Team) – Logo and Jersey release campaign.
Which tech or digital innovation do you think will have the greatest impact in sports over the next few years?
Augmented Related (Metaverse), Drones and Social Media.
Best piece of career advice you’ve ever received?
Daron K. Roberts, J.D. – Stay in the Deep End
Worst piece of career advice you’ve ever received?
The individuals tell kids not to let (insert passionate sport) define you.
What is your favorite sporting moment of all time?
Though I bleed burnt orange, my favorite sporting moment would have to be Michael Crabtree’s Game Winning Touchdown Catch to beats Texas back in 2008.
Who is your biggest inspiration within the sports industry?
At the moment, it would have to be my man Emmanuel Acho. We were teammates my first year in college and have stayed close. We come from similar backgrounds (too many to count), so I’ve found joy in seeing him climb the Sports media ladder.
If you could travel to any point in time (past or future), where and when would you want to go, and why?
The moment my parents met each other for the first time. They both immigrated to America from Nigeria for college in the 80s. Since I’ve spent my whole life here, I think I’d learn a lot more about myself and why I navigate life the way I do.
Who was the biggest help to get your career started in the sports industry?
Dr. Tina Kien, guided me to pursue and finish my Master’s degree in 2017.
Favorite Vacation Destination?
Tie between Kauai and Maui Hawaii
Favorite Local Restaurant, Bar or Hang-out?
Austin: Matt’s El Rancho
Go-to sports industry resource?
The Herd with Colin Cowherd, Sports content on TikTok and Youtube, Sports Business Journal and WOM