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We’re realizing the potential of Texas to be a leading global innovation hub for sports

Sports Innovation Texas (SITX) is the leading local resource & advocate for sports professionals & aspiring professionals across Texas. Our mission is to grow the sports economy of Texas through connection & community across all corners of the sports industry, including the adjacent areas of esports, fitness & wellness.

Our Aims:


Driving tangible economic growth in Texas by coordinating connection and collaboration across the disjointed elements of the local and global sports ecosystem.


Highlighting the best processes and technology solutions available for sports leaders facing the challenges and opportunities presented by the accelerating pace of digital disruption.


Connecting local talent (including students, recent graduates and job seekers) with mentoring, job opportunities and internships. Focussing on real-world experience.


Connecting the Texas sports ecosystem with global business opportunities. Attracting companies, investment and talent to Texas as a global hub for sports innovation.

Who we connect:

Professionals & Aspiring Professionals in Sports, Esports, Fitness & Wellness.

Teams & Athletes

For professionals & athletes from grassroots to pro. Connecting you with talent, ideas & solutions that will help you grow.

Vendors & Startups

Do you have a solution that will revolutionize how sports is played, consumed or managed? Connect with potential customers, investors and talent to help your company grow.


Venture Capital, Family Offices and Angel Investors looking to connect with the hottest startups in sports, fitness and tech. Connect to the next big thing first.


The future of sports will rely on talent well connected in the industry and versed in new technologies. We connect students, recent grads and job seekers with sports teams and companies.

How we do it:

Providing a platform for growth via a high quality network of professionals, events & continued education.


Expert Speakers

Talent Matching


Online Directory


The global sports industry is a facing an uncertain future. The negative impact of the COVID-19 pandemic has compounded the challenges already wrought by digital disruption. Innovation & collaboration sit at the core of sports’ ability to face these challenges.

Sample areas of focus:


Fan Engagement
Business Intelligence & Analytics
Ticketing & Sales
Event & Venue Management
Media & Broadcast
Fantasy Sports & Betting


Performance Tracking & Analytics
Strength & Conditioning
Mental Performance
Coaching & Leadership
Talent ID & Development
Health, Nutrition & Wellness
Sleep & Recovery